Services
SEO and Content
Performance Marketing
Web Development
Audits and Planning
Case Study
RBL Media case study
70
%
Less time spent on scheduling
80
%
Now averaging less than one per month
50
%
Annual savings by consolidating tools
Use case
Marketing, Professional Services
Business
Marketing, packaging
Content
Client Profile
The Challenge
Result
Conclusion
Client Profile
Search intent reveals what users truly want when they type queries into Google or an LLM.
It's the difference between someone asking "what is CRM software" and "Salesforce pricing demo"—and understanding this difference determines whether your content converts or just consumes budget.
Google's algorithms have evolved beyond keyword matching. They now analyze user behavior patterns, click-through rates, and satisfaction signals to determine which results best serve each type of search intent. Intent-alignment is essential for rankings.
Here's how the four intent types break down:
“They cut CPA by 42% and doubled qualified leads. Their reporting, strategy, and communication are pretty good.”
Marcus Rivera
Marketing Manager, RBL Media
The Challenge
When I opened RBL Media, my biggest creative block wasn’t design — it was logistics. I was juggling email chains, invoices, forms, and calendar invites. Each client meeting required three or four separate tools, and I was the glue holding it all together.
It wasn’t sustainable. I wanted to deliver an elevated, effortless experience for my clients, but the behind-the-scenes turmoil said otherwise. Even worse, I was losing hours every week trying to sync calendars across time zones, and that meant less time for actual creative work.
The Solution
Working with Signeasy, we at TripleDart developed a focused 4-month strategy to align their digital presence with how large language models (LLMs) discover and recommend content. The approach targeted high-intent queries and positioned Signeasy as a go-to solution in AI-generated responses.
Content that met Google's quality threshold likely contained valuable information that LLMs would also favor
I wanted to deliver an elevated, effortless experience for my clients.
Working with Signeasy, we at Intella DIgital developed a focused 4-month strategy to align their digital presence.
Strategic Page Prioritization
Rather than creating entirely new content, we helped Signeasy leverage their existing high-performing assets. Our approach was built on two key insights:
Pages already ranking well in Google search were naturally receiving some unexpected LLM traffic Content that met Google's quality threshold likely contained valuable information that LLMs would also favor
Content Optimization Strategy
Rather than creating entirely new content, we helped Signeasy leverage their existing high-performing assets. Our approach was built on two key insights:
Pages already ranking well in Google search were naturally receiving some unexpected LLM traffic Content that met Google's quality threshold likely contained valuable information that LLMs would also favor
Rather than creating entirely new content, we helped Signeasy leverage their existing high-performing assets. Our approach was built on two key insights:
Google search were naturally receiving some unexpected LLM traffic Content.
Pages already ranking well in Google search were naturally receiving some unexpected LLM traffic.
This methodical approach transformed Signeasy's LLM performance
Rather than creating entirely new content, we helped Signeasy leverage their existing high-performing assets. Our approach was built on two key insights:
Pages already ranking well in Google search were naturally receiving some unexpected LLM traffic.
The Result
This methodical approach transformed Signeasy's LLM performance from just 15-20 unpredicted monthly sessions in September 2024 to 700-750 consistent monthly sessions within three months—a 3,650% increase with minimal resource diversion from their core SEO strategy.
Month over month: LLM Visibility Growth across all mediums
Rather than creating entirely new content, we helped Signeasy leverage their existing high-performing assets. Our approach was built on two key insights:
Rather than creating entirely new content, we helped Signeasy leverage their existing high-performing assets. Our approach was built on two key insights:
Pages already ranking well in Google search were naturally receiving some unexpected LLM traffic.
Month over month: LLM Visibility split by mediums
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With a total of 98 leads, we've consistently improved conversion rates, with a remarkable increase of 71% in leads from April to July.
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Let’s get you visible in the AI Era
If you’re ready to become the answer in AI-driven search, talk to us.
As your dedicated GEO agency, we’ll build the strategy, execute the work, and measure the outcomes.